Marketing Services

IM=X® Branding and Marketing Support

IM=X® Pilates and Fitness franchisees benefit from our extensive world-class marketing and brand support. Our proven methods take the guesswork out of marketing, allowing you to grow your business and focus on providing superior customer service. We provide business training and all of the ongoing sales and marketing support you need to grow and retain your membership.

Turnkey Marketing Solutions

As an IM=X® franchise owner, you will gain access to our effective marketing solutions and sales strategy. This begins in Business Training, where we will teach you how to build off of our established success. We will also walk you through our step-by-step marketing calendar, which makes it easy to grow and retain your membership.

ready, set, go.

Digital Marketing Tools

Our team of expert digital marketers have decades of experience specifically in the fitness industry, so they guarantee your results. We also provide you with a web branch, professional e-mail address, search engine optimization, social media accounts, content and more, so you can reach your future clients online.

an effective web presence

So Your Customers Will Find You

We have created simple pre-opening steps to help you reach your customers and establish your business quickly within your community. As an IM=X® Pilates franchise owner, you have access to our large library of print and ad content for all of your marketing and networking needs – business cards, ads, press releases, brochures, flyers, postcards, banners and more.

the tools to grow and the support to sustain

Start Your Journey

Discuss your goals and learn about studio ownership!

IM=X® Franchise Owners receive free and unlimited access to certification courses.

Changing Lives

“We really appreciate all of the support you have provided to us over the last many years. We could not be as successful as we are without that support and we are truly grateful for it. We look forward to many more successful years to come!”

Kevin and Lori Derella, Owners

We are thrilled to be re-signed for our next 10 year term…Out of all of my different careers this is by far the best thing I have ever done and I truly love what I do! The IM=X® Pilates franchise allowed my husband to quit his job, and we have lived solely off our IM=X studio’s income for the past 10 years with a great lifestyle and more freedom.”

Rhonda Webber, Owner, IM=X® Lake Oswego OR

Consumers are embracing the low-impact, high-results workout known as pilates, currently one of the fastest growing fitness trends in the nation. IM=X® has updated the classic pilates method with modern gym practices by adding more cardio work, offering classes tailored to client’s fitness goals… And there is an added bonus: Franchisees are entitled to certifications annually which can be used in any manner they choose for employees.“

- Entrepreneur Magazine

Thanks again for your support! We are thrilled to be re-signed for our next 10 year term and look forward to what the next 10 years has in store for all of us as we continue to grow as a franchise. We can’t believe how fast this first 10 years has gone by since it is so fun to help people get healthy and strong and feel fabulous! Out of all of my different careers this is by far the best thing I have ever done and I truly love what I do!”

Rhonda Webber, Owner, IM=X® Lake Oswego OR

Turn-key franchise programs are ideal …rather than investing time and money into research and development to launch a pilates program, choose a packaged program to reduces the risks …Someone else has already sweated through the painful details and learned the hard lessons. What you get is what worked over time and the critical tools to will make it work for you.”

- Club Insider News

Some instructors have expanded on the Pilates workout and developed their own exercises and routines using the equipment…for example, Elyse McNergney has created a derivative workout called IM=X® (pronounced IMX), or Integrated Movement Exercise.”

- New York Times

Entrepreneurs are tapping the country’s thirst for individualized health and fitness… The Xercizer Studio, LLC began franchising IM=X® Pilates and Fitness for those fed up with overcrowded gyms…”

- Wall Street Journal